Terragon Group was going to attend its first Mobile World Congress conference in Barcelona. The company had rented a booth and needed my skillset to brand it with the look and feel of Terragon's key elements and drive awareness on a global scale for the brand. After a collaborative brainstorming session with the rest of the marketing team, we decided to push three key messages - First and only in Africa, Innovation around Mobile and African digital footprints. It was quite challenging to come up with a strong illustration that captured all three messages in just 24 hours, however, the job was done and passed review.
